Skip to main content

Rolls-Royce’s one-off Phantom ‘Serenity’ is a celebration of royal silk

‘Serenity’ is headed for the 2015 Geneva Motor Show, but sorry, Joss Whedon fans: your favorite space pirates are still on the shelf.

No, the Serenity in question here is a “super-luxury motor car” from Rolls-Royce, which is essentially a one-off Phantom with a focus on opulent interior design.

Recommended Videos

Rolls-Royce calls the car a celebration of “the historical role played by silk as a symbol of regal and imperial power,” so you know the brand isn’t messing around when it comes to refinement.

Taking inspiration from royal caravans throughout history, Serenity will combine the classic styling of European furniture with traditional Japanese Kimono designs, so you can expect lots of smoky wood trim, woven silk upholstery, and a striking cherry blossom design on the headliner.

It sounds very shiny, but save for the teaser photo above, there are no pictures of the vehicle yet. The standard Phantom’s interior (shown below) is nothing to shake a stick at though, so this “benchmark in super-luxury motor cars” is sure to cause many oohs and aahs when it debuts in Geneva.

“Delivering authentic modern luxury, Serenity will reintroduce the finest of textiles to create the most opulent interior of any luxury car,” the automaker says. “This unique design demonstrates the levels of craftsmanship, creativity and attention to detail only Rolls-Royce Motor Cars can offer.”

“The marque’s Bespoke Design team has taken inspiration from the opulent interiors of Rolls-Royces that have conveyed Kings and Queens, Emperors and Empresses and world leaders throughout history.”

The car will debut in Geneva on March 3rd.

Andrew Hard
Andrew first started writing in middle school and hasn't put the pen down since. Whether it's technology, music, sports, or…
Plug-in hybrids are becoming more popular. Why? And will it continue?
Kia Niro EV Charging Port

There's a lot of talk about the idea that the growth in electric car sales has kind of slowed a little. It's not all that surprising -- EVs are still expensive, early adopters all have one by now, and they're still new enough to where there aren't too many ultra-affordable used EVs available. But plenty of people still want a greener vehicle, and that has given rise to an explosion in hybrid vehicle sales.

That's especially true of plug-in hybrid vehicles, which can be charged like an EV and driven in all-electric mode for short distances, and have a gas engine as a backup for longer distances or to be used in combination with electric mode for more efficient driving.

Read more
EV drivers are not going back to gas cars, global survey says
ev drivers are not going back to gas cars global survey says screenshot

Nearly all current owners of electric vehicles (EVs) are either satisfied or very satisfied with the experience, and 92% of them plan to buy another EV, according to a survey by the Global EV Drivers Alliance.

The survey of 23,000 EV drivers worldwide found that only 1% would return to a petrol or diesel car, while 4% would opt for a plug-in hybrid (PHEV) if they had to replace their car.

Read more
Trump team in sync with Tesla on ending crash-reporting requirements, report says
Beta of Tesla's FSD in a car.

The transition team of President-elect Donald Trump is planning to end existing car-crash reporting requirements to safety regulators, according to a Reuters report.

The report cites a document obtained by Reuters that lays out the transition team’s 100-day strategy for automotive policy. In the document, the team says the crash-reporting requirement leads to “excessive” data collection, Reuters says.

Read more